Survey: Saving a Top Priority For Millennials, but Impulse Spending a Major Barrier
One in three millennials (34 percent) ranked saving as their No. 1 goal for the year – ahead of living a healthy lifestyle (20 percent), paying off debt (19 percent), and losing weight (14 percent). But while saving was a top priority, a majority of millennials attributed their lack of saving to impulse buying (65 percent).
According to a recent survey from the American Institute of Certified Public Accountants (AICPA) and the Ad Council, for older millennials - those born between the early 1980s and early 1990s - saving is crucial as they work toward major milestones in their lives.
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